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Busy news day so far. RealityWanted.com reports on the casting of a new reality show from Diddy and Mark Burnett. It's called "StarMaker" and, in it, Diddy will search for two solo artists: one guy and one girl. The competition is not genre specific and any type of solo artist is welcome to apply.
Watch a trailer for the, soon to debut, third season of Making the Band 4, below. Laurie Ann Gibson is back! I'm kind of surprised she gets featured as heavily as she does here, but I guess things must be good between her and Diddy.
I watched the "I Want to Work for Diddy" casting special last night. It was pretty much an introduction of the concept of the show and some of the thinks that the contestants will be put through during the season.
The show has potential. It looks like it'll be a good, funny, interesting and even inspiring, business wise, show with more than a dash of made for TV drama. There's no doubt that Diddy's a demanding boss, but it was interesting to see the people who have been Diddy's assistants and what they are doing now. It's incredible to see what they have gone on to do. One of the themes is that, if you are there for Diddy - he'll be there for you. Beyond just being great for your resume, there is a lot of great experience to gain.
I'm looking forward to watching it when it premieres on August 4 at 9:00 PM ET on VH1.
Tonight at 10:30 PM ET, VH1 will air a casting special for "I Want to Work With Diddy", Diddy's upcoming reality show where the winner will become his personal assistant (or, one of them, anyway). The special is called "The Man, The Myth, The Assistants". It looks as though a repeat airing will be tomorrow, Monday, at 9:00 PM ET.
Check out a commercial for Diddy's upcoming VH1 reality show, "I Want to Work Diddy".
The Bad Boy Films/Diddy produced TV adaption of "A Raisin in the Sun" has picked up three Emmy Award nominations. Here are the categories:
Outstanding Lead Actress In A Miniseries Or A Movie
A Raisin In The Sun � ABC � Storyline Entertainment and Bad Boy World Wide Entertainment Group in association with Sony Pictures Television
Phylicia Rashad as Lena Younger
Outstanding Made For Television Movie
A Raisin In The Sun � ABC � Storyline Entertainment and Bad Boy World Wide Entertainment Group in association with Sony Pictures Television
Producers TBD
Outstanding Supporting Actress In A Miniseries Or A Movie
A Raisin In The Sun � ABC � Storyline Entertainment and Bad Boy World Wide Entertainment Group in association with Sony Pictures Television
Audra McDonald as Ruth Younger
Congrats to Diddy, ABC, Bad Boy, Ms. Rashad, Ms. McDonald, the entire cast and crew and everyone else involved.
This press release just came into my e-mail inbox, relating to Diddy's upcoming show on VH1, "I want To Work For Diddy":
VH1 GETS TO WORK AND JOINS FORCES WITH DIDDY IN THE SEARCH
TO FIND HIS NEXT PERSONAL ASSISTANT
13 aspiring assistants do whatever it takes to get the ultimate dream job when
�I Want To Work For Diddy� premieres Monday, August 4 at 9 PM ET/PT.
New York, NY July 11, 2025 � Diddy. He only needs one name, but he needs a virtual army of help to keep his legendary empire of music, acting, fashion, sports, fragrance and television running. The ultimate secret weapon in that army? Diddy�s personal assistant. VH1�s new competitive reality series �I Want To Work For Diddy� tracks 13 hungry applicants as they compete to land the job of a lifetime. This isn�t some boring job interview. They�ll be challenged emotionally, physically and mentally to earn the privilege of doing Diddy�s bidding, and just one lucky person will get the chance to call him �My Boss.� �I Want To Work For Diddy� premieres Monday, August 4 at 9 PM ET/PT.
After a nationwide search, VH1 found 13 determined young men and women with the raw potential to assist and exist with of one of the world�s most high profile CEOs. Each one-hour episode showcases a range of challenges, many based on the real life experiences of Diddy�s previous assistants. In addition to completing these tasks, the applicants must also do their best to impress an intimidating panel of judges: self-made business prodigy and Executive Vice President of Warner Music Group Kevin Liles, Sean John Marketing Director and former Diddy assistant Capricorn Clark and Diddy�s ultimate henchman, Island Def Jam Chief of staff, Phil Robinson. Throughout the series Diddy will share his business acumen with viewers by setting up a series of challenges that run the gamut from �The Art of Multitasking� to �No B****a**ness Allowed.�
Will determination, motivation and drive pay off, or will the pressure be too much to bear? Tune in for all the tears and meltdowns as we find out who will ultimately work for Diddy.
For more information on �I Want To Work For Diddy�, please log onto VH1.com.
�I Want To Work For Diddy� was created and executive produced by Sean �Diddy� Combs. For Left/Right Inc. Banks Tarver, Ken Druckerman and Danny Salles served as Executive Producers and Sean Rankine served as Co-Executive Producer. For VH1 Jeff Olde, Shelly Tatro and Danielle Gelfand served as Executive Producers and Kari McFarland as Supervising Producer. Former Diddy personal assistants Tommy Popps and Norma Augenblick served as Co-Producers for Bad Boy Entertainment.
The new season of Run's House is debuting on MTV on July 16 at 10:00 PM ET. Check out the trailer on MTV.com.
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