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From MTV.com:

Joc just inked a deal for his own imprint called Hustlenomics, and on October 3, he's putting out a behind-the-scenes DVD called "The Jocumentary."

"People only hear the hit records ... but they don't know what it takes to get there, Joc said. "It's been a helluva grind for me."

Via jordan8705 at BadBoyForever.com.