04/08: Diddy on "If I Were King"
Through a
press release, Diddy spoke about the
"If I Were King" documentary.
"I am honored with the opportunity to present this to the world and to highlight what I have put into this show and this business of Sean John," he said. "It is extremely important to me to allow people in to see all the blood, sweat and tears that went into the Sean John show and to relay the important message of honor and ambition and going forward with a dream and there is no one better to portray this message than MTV."
"I am so excited that this documentary is airing at such a crucial moment for the Sean John brand as this year marks our 10th anniversary. What better way to emblazon the current success of the brand and to recognize our unbelievable past."
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