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David Betancourt has an interview with Rev. Run where he talked about how the idea of "Run's House" came about.

How did "Run's House" get started on MTV?

I got a call from Diddy. Me and [brother Russell Simmons] had these little commercials playing on BET of us promoting sneakers and he just called me out of nowhere and said: "I got an idea. I don't know if you're with this, but you should do a reality show."