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I was watching the TRL interview yesterday when they asked him for a regret and he said that he regretted passing on Ludacris
Now, I know some people may use this to bash Diddy, but the fact is, people that do just don't know how it all works. This is the case for really every big artist, whether you're Biggie, Aerosmith, 2Pac, The Rolling Stones, Ludacris or... anyone, really. Very rarely do artists get signed by the very first person who sees them, without seeing anyone else. Everyone gets passed on. In a business, you say yes to some ideas and you say no to some ideas with the best foresight possible. But, sometimes, you say no to an idea that turns out to be good - or great. That's just the way it is, it's inevitable, especially in that industry.