01/09: Full Video: Diddy Introduces Beats by Dr. Dre Diddy Beats Headphones (They Come in Pink, Too)
Yesterday, we
shared video from the
Beats by Dr. Dre press event at CES where Diddy introduced
Diddy Beats, the new in-ear headphones.
Thanks to
BlackTree TV, we've got the full footage from Diddy's appearance below. It starts at 3:52 with Jimmy Iovine introducing Diddy as one of the three people to ever take music and fashion and "turn it into a real business." The other two being Russell Simmons and Jay-Z. During his time on the mic, Diddy mentions that in addition to black and white, they also come in powder pink.
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