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From the press release:

Sean "Diddy" Combs appears on the October cover for L'Uomo Vogue's Music Issue. In this story Mr. Combs talks enthusiastically about the upcoming presidential election, the importance of voting, his many successful businesses and the evolution of inspiration in creating music. Famed photographer, Mark Seliger, shot Mr. Combs in a variety of styles from a variety of designers including Tom Ford, Roberto Cavalli, Michael Kors, Ralph Lauren Black Label and Sean John, among others.

Sean "Diddy" Combs said, "The concept of "Black on Black" in this story represents a level of strength, a level of beauty, a level of sexy and chic that I really want to portray. It's the future. And it's not just a race thing; it's almost a redefinition of the color. Think about how ignorant people actually make the color black represent something negative. Black is so beautiful, I see it in everything I am, as a person, as a man, as a fashion professional. Black is beautiful."