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On a Diddy related note:

Burger King Holdings Inc. posted a fourth-quarter profit Friday versus a loss a year earlier, fueled by strong late-night and breakfast sales and flashy marketing as it completed its first year as a publicly traded company. Full-year profit rose more than five-fold to $148 million. ...

During the quarter, Burger King said it was testing a new trans fat-free cooking oil blend and began opening its restaurants until midnight or later seven days a week -- advertising the new hours in a campaign with hip-hop mogul Sean "Diddy" Combs.

Via Theo in the forums via Morris Moore.